
He borrowed $3,500 from his father to make a music video for the song "Caboose", which helped the band get signed with Atlantic Records and started his career as a music video director.

In 1995, McG produced Sugar Ray's first album and co- wrote several songs on their second. McGrath has said McG has been a "psychologist, therapist and collaborator” to him, including convincing him to record " Fly", which would become Sugar Ray's breakout hit, given McGrath previously did not feel he had the singing voice to perform the song well. The band had several hit singles as Sugar Ray, signed with a label, and went on tour. He eventually brought to the latter job McGrath, who had been in a state of depressive apathy after graduating, and decided to again try his hand fronting a band. McG thought of attending medical school afterwards, but tired of studying, he formed a record label known as G Recordings in 1993, working on his hobby as a still photographer, shooting local bands and musicians, along with earning money driving a delivery truck. He then obtained a Bachelor of Arts in psychology from UC Irvine. Instead he worked behind the scenes as producer and marketer for the band until he was 22. However, he failed as a front man and persuaded McGrath to take over. Initially he wanted to become the lead singer of a band he formed with McGrath. McG attended Corona del Mar High School, where he met Mark McGrath. As his uncle and grandfather were also named Joe, his mother nicknamed him "McG" to avoid confusion.

Joseph McGinty Nichol was born in Kalamazoo, Michigan, and grew up in Newport Beach, California.
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McG also owns a production company, Wonderland Sound and Vision, founded in 2001, which has overseen the production of the films and television shows he has worked on since Charlie's Angels: Full Throttle. On television, McG co-created Fastlane with John McNamara and executive produced The O.C., Supernatural, and Chuck. Since then, he has directed several other films, including Terminator Salvation, This Means War, and The Babysitter. He later rose to prominence with his debut theatrically released narrative feature, Charlie's Angels, which had the highest-grossing opening weekend for a directorial debut at the time. McG began his career in the music industry, directing music videos and producing various albums. Joseph McGinty Nichol (born August 9, 1968), known professionally as McG, is an American director, producer, and former record producer.
